Fort Lauderdale, FL
In support of IDDI Design and the Bahia Mar, Double Tree Hotel by Hilton, Image Resource Group was engaged in the design refinements and engineering of a 70’ by 110’ banner mounted on the side of the building facing the intercoastal. The purpose of the banner is to appeal to the visitors, residents and attendees of the Ft. Lauderdale International Boat Show, showcased every November. IRG’s scope of work included the design of a custom changeable extruded aluminum structure, mounted from the parapet to the canopy of the second floor of the building. The design of the structure would give the client the ability to replace the banner over time without replacing the structure.